WPCNR QUILL & EYESHADE. Special to WPCNR from The Business Council of Westchester. April 10, 2012:
The Westchester Business Confidence Index, increased from 54.2 in the 4th quarter of 2011 to a current level of 64.8 (on a scale oThis reading represents a tremendous increase in confidence overall since the inception of the index in December 2008, when levels were at 27, and is the second-highest reported confidence level since then, next to the second quarter of 2011, when it was at 66.3.
The Westchester Business Confidence Index – used to track key business metrics, such as trends in staffing levels, top line revenues, bottom line profits, Capital spending budgets, and other industry performance data each quarter – compiles information from more than 100 CEOs and business leaders of BCW-member companies.
This elevated confidence is driven by improved revenue and profit outlooks and higher anticipated employee hiring rates: 22% of
The owner of a professional multimedia firm remarked: “In my industry, we believe businesses are starting to spend more money. They understand that they cannot stagnate in this economy and expect to increase profits. They need to become proactive and make changes. Increase their brand exposure and awareness.”
Bolstering that theory, survey respondents report that overall, capital spending budgets are slightly up since last quarter, with 21% or respondents intending to increase spending since last quarter and almost a third of respondents (31%) reporting plans to increase their spending compared to one year ago.
The CEO of a technology services concurs that business is back on track: “I feel that businesses in general held back spending on technology but have started to spend again… we see an increase in closing compared to a year ago.”
Revenue projections are also more optimistic than last quarter, with jumps of 14 points and 16 points, in the number of companies expecting increased revenue compared to 3 months ago a nd a year ago, bringing both of those totals to 59%. That means that a strong majority of respondents have a positive outlook for revenue change over the next two quarters. In alignment with optimistic revenue projections, the majority of respondents indicated high expectations about profit numbers, with an 11% increase in the number of companies who expect to report higher profit than three months ago.
All in all, this leads to higher confidence in the business community, with the majority of respondents (60%) reporting increased confidence compared to 1 year ago and 43% reporting an increase in confidence since last quarter. These numbers represent vast improvements over last quarter, when only slightly over a quarter of respondents reported a sunny outlook. Expectations for
As the CEO of a not-for-profit observes: “













